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Made in Britain
Made in Britain

Made in Britain

The three keys things for me setting up this boys clothing brand are the sustainability side which I have already explored a little already, strong design and thirdly ‘on shore’ manufacturing. Britain is the birthplace of the industrial revolution and textile manufacturing. It all began here in this tiny but amazing island back in the 18th century. In fact, much…

Cool Brits
Boy's Fashion | Ethical Fashion | Sustainable Fashion

Cool Brits

Although I love Scandinavian brands I also want to champion some independent British brands that are thinking about sustainability too. One of these is Tootsamcginty whose garments are ethically made as their suppliers are registered to SEDEX (Suppliers Ethical Data Exchange) This means complete transparency in the supply chain and manufacturing techniques. Their clothes are…

Little people
Boy's Fashion | Scandi | Sustainable Fashion

Little people

Småfolk is old Scandinavian for ‘little people’  and is the name of another inspiring ‘scandi’ brand. This Dutch label is well loved for its funky retro all over prints, especially it’s famous apple design. Their designs are much emulated and admired but no one does a repeat print quite like them. They have a nostalgia and innocence to them as…